During a shoot, I work with all three framing types: wide, medium, and close-up. Moreover, by combining them, I create a sense of gradual movement toward the subject, as if the viewer were slowly approaching the object that becomes the hero of the close-up. This technique draws the viewer into your story, immerses them in the interior, and gives them not just a beautiful image to look at, but the feeling of being there with you - hearing the idea directly from you.
This dramatically enhances the impact, reveals your interior more fully, inspires the desire to experience it in real life, and naturally contributes to stronger business results.